During the public holiday from 30 April to 1 May, Hue will host a series of key events and vibrant activities aimed at both residents and visitors.
According to information from the Hue City Department of Tourism, the forthcoming April 30th – May 1st holiday period is anticipated to draw a significant influx of both domestic and international tourists to Hue for sightseeing and leisure. Visitor arrivals to the Former Imperial Capital of Hue during this holiday (from April 30th to May 4th) are projected to reach approximately 150,000, with estimated revenue hitting 300 billion VND.
To cater to residents and visitors, Hue’s tourism sector continues to introduce and implement engaging and distinctive programs as part of the Four Seasons Festival – National Tourism Year Hue 2025. A key highlight during this April 30th – May 1st period is the “Hue – Culinary Capital” program, featuring numerous engaging activities.
Specifically, the “Hue – Culinary Capital” program will be held from April 29th to May 2nd at Thuong Bac Park (Tran Hung Dao Street, Phu Xuan District, Hue City).
As a distinctive event within the lineup for the Summer Festival – Hue Festival 2025, the “Hue – Culinary Capital” program aims to honor and promote the traditional culinary values of Hue as well as other regions nationwide.
Anticipated to receive over 50,000 visitors coming to explore and experience, this program will feature activities such as culinary demonstrations and experiences representing Vietnam’s three main regions; a 3D food exhibition utilizing AR technology; displays and artistic performances of fruit carving; and culinary showcases including: Van Cu – the essence of noodle craft, Bun bo Hue, and Salted rice – tracing its origins from folk tradition to the Royal Court.
The program features over 68 commercial and culinary booths, with participation from provinces and cities across the country’s three regions. It is organized as an integrated cultural and entertainment space, featuring captivating and distinctive artistic performances alongside culinary offerings. This aims to create a vibrant, appealing festival atmosphere deeply imbued with Vietnamese cultural identity for the extended holiday break.
This occasion also serves as an opportunity to pilot and introduce new culinary tourism products, such as night-time food tours and craft village tours associated with traditional cuisine. This initiative aims to develop appealing thematic culinary tours designed to encourage tourists to extend their stay and increase spending. Furthermore, it seeks to foster community cohesion and create business opportunities for residents, artisans, and small enterprises, while promoting traditional dishes from Hue families and craft villages.
In addition to the “Hue – Culinary Capital” program, several other events and activities are scheduled during this holiday period. These include the exhibition titled “Space of Tourism, Cultural Heritage, Landmarks and Traditional Craft Products of Vietnam”, running from April 27th to May 2nd at the Hue City Center for Culture and Cinema (41A Hung Vuong Street, Thuan Hoa District), featuring participation from provinces and cities across the nation.
Additionally, the 45th General Assembly of the International Association of Francophone Mayors (AIMF) is scheduled from April 27th to April 29th at the Silk Path Hotel and the Song Huong Theater.
This assembly aims to connect cities, local leaders, and citizens, strengthen friendship and mutual trust among member local authorities, explore opportunities for exchange and cooperative support across diverse sectors, and contribute to the promotion of peace and shared prosperity among the members of the AIMF in particular and the broader Francophone community in general.
Beyond these activities, numerous tour operators within Hue City have proactively conducted surveys and developed new tourism products to cater to visitors during the April 30th – May 1st holiday in particular and the summer season in general. These offerings include experiential heritage discovery tours, tours exploring Tam Giang lagoon, and nature exploration trekking excursions in Bach Ma National Park.
According to the Hue City Department of Tourism, leading up to, during, and following this holiday period, the city’s tourism sector will continue to roll out distinctive and appealing programs as part of the Four Seasons Festival – National Tourism Year Hue 2025.
“These events are not only deeply imbued with the cultural identity of the Former Imperial Capital but also serve as key attractions drawing both domestic and international visitors. Notable examples include: Vesak Week and the Vegetarian Cuisine Festival, the Duong No Village Festival, the Hue Lotus Festival, the final round of the Miss Vietnam pageant, the Beer Festival, traditional performing arts programs, Ao Dai fashion shows, and the Countryside Market Festival at Thanh Toan Tiled Bridge,” stated Ms. Tran Thi Hoai Tram, Director of the Hue City Department of Tourism.
Reference: Bao Moi
Photo: Internet
